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  • Posted Monday March 2, 2020

Wendy’s® Jr. Frosty® Treats Benefit TGen Cancer Research

More Than $1.8 Million Donated to Cancer Research

PHOENIX, Ariz. — March 2, 2020 — Starting today, participating Wendy’s® restaurants in the Midwest and West, including more than 90 in Arizona, will sell coupons good for 5 Jr. Frosty® treats for a $1 donation, with all proceeds supporting colon cancer research at the Translational Genomics Research Institute (TGen), an affiliate of City of Hope.

From March 2 through April 26, the coupons are available at 211 Wendy’s locations, while supplies last, in 10 states: Arizona, Colorado, New Mexico, Nevada, Michigan, Ohio, Indiana, Utah, North Dakota and South Dakota. In 2019, the promotion raised a total of $167,000.

The promotion is led by Wendy’s restaurant operator Rick Holland, who in 1999 established the Bernice E. Holland Foundation in memory of his mother who lost her life to colon cancer. In addition to the Jr. Frosty® campaign, the Holland Foundation hosts an annual golf tournament and charity auction that also benefits TGen research.

“There is strength in numbers. This campaign is made possible because of our generous and caring customers, and we are grateful for their continuing participation,” Rick Holland said. “Together, the funds we raise for TGen create state-of-the-art diagnostic and therapeutic tools for physicians and their patients.”

In the past decade, the Bernice E. Holland Foundation and participating Wendy’s® restaurants have combined to donate more than $1.8 million in support of TGen cancer research, including over $100,000 from last summer’s golf tournament and auction. The 21st Bernice E. Holland Golf Tournament and auction is set for June 14-15, 2020, at the Country Club of Colorado in Colorado Springs.

“The Jr. Frosty is a small treat, but it provides giant-sized benefit for TGen research and colon cancer patients everywhere,” said Erin Massey, Chief Development Officer at TGen, and Vice President of Philanthropy at City of Hope. “Funds raised through this initiative provide hope, and answers, to patients and their families, and for that we’re grateful to Wendy’s, Rick Holland, and his entire team.”

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About TGen, an affiliate of City of Hope
Translational Genomics Research Institute (TGen) is a Phoenix, Arizona-based non-profit organization dedicated to conducting groundbreaking research with life-changing results. TGen is affiliated with City of Hope, a world-renowned independent research and treatment center for cancer, diabetes and other life-threatening diseases: This precision medicine affiliation enables both institutes to complement each other in research and patient care, with City of Hope providing a significant clinical setting to advance scientific discoveries made by TGen. TGen is focused on helping patients with neurological disorders, cancer, diabetes and infectious diseases through cutting-edge translational research (the process of rapidly moving research toward patient benefit). TGen physicians and scientists work to unravel the genetic components of both common and complex rare diseases in adults and children. Working with collaborators in the scientific and medical communities worldwide, TGen makes a substantial contribution to help our patients through efficiency and effectiveness of the translational process. For more information, visit: Follow TGen on FacebookLinkedIn and Twitter @TGen

Media Contact:
Steve Yozwiak
TGen Senior Science Writer
[email protected]

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